Why Brands Should Focus on Videos As An Effective Marketing Tool

The basic premise that a video generates more buzz than a simple text post is universally acknowledged. Video Marketers are using this syllogism world over to alleviate the...

Deepika Padukone, Alia Bhatt, Kalki Koechlin: A Look At Women Who Used Social Media To Raise Their Voice For Important Issues

Deepika recently released a video on women empowerment. We look at other actors who used social media to raise their voice for important issues. Be it for clarifying their ...

Gajara Kottary on role of experts in content creation

Gajra Kottary is an author and award winning scriptwriter. She has published two short story collections titled Fragile Victories and The Last laugh, and two novels - Broke...

Impact Awards at Elevate 2015 for the TV Series 'Hamari Sister Didi'

Hamari Sister Didi was a natural vehicle for medical and health stories which were shown with the sensitivity and accuracy demanded of them.

Impact Awards at Elevate 2015 for the TV Series 'Udann'

Udaan is an Indian television drama show, which premiered on 18 August 2014,and airs on Colors TV channel.

Impact Awards at Elevate 2015 for the TV Series 'Balika Vadhu'

Balika Vadhu - Kachchi Umar Ke Pakke Rishte (English: Child Bride - Strong Relationships of Tender Age), commonly abbreviated as Balika Vadhu, is an Indian television drama...

Impact Awards at Elevate 2015 Anu Ranjan

The Beti Project was launched to counter the evil of Female Foeticide which is prevalent in the country. The Beti Project continues to be strong champion of gender equity i...

Garry Lyons on role of experts in content creation

Prof Garry Lyons is an award-winning Playwright, Screenwriter and Producer, who has written for the National Theatre and extensively for television and radio.

Sanjay Tripathi on role of experts in content creation

Film and television Producer and Director.

A graduate in Physics from Delhi University, Mr Tripathystarted his career asa science journalist with India Today group'...