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Forty Four Percent Of Our Rural Population Owns TV Sets

by The Daily Eye Team February 10 2016, 5:10 pm Estimated Reading Time: 0 mins, 20 secs

The recent research that was conducted by Equal Partners was to understand rural consumer behaviour. According to the research, rural consumer behaviour has changed significantly over the last decade.

As per statistics, the percentage for ownership of television has gone up by 11 per cent, eight per cent for two-wheelers, eight per cent for refrigerators, and just 0.7 per cent for the four-wheeler.

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