Official Premiere launch of National Anthem featuring Women from the film and television world by

 WIFT India

as a tribute to the women in film & television

Mumbai, March 2014: The journey of woman in Indian Cinema is incredible. On this International Woman’s Day, WIFT India launched National Anthem featuring woman from across film fraternities in India to show that the woman is not merely an eye candy or a supporting character but the main hero that drives the story. Launch was conducted in presence of Ms. Petrina D Rozario, Shriya Saran, Usha Jhadav and Dorris.

Gone are the days where cinema was driven by men on and off the screen. Today women command an equal position and have created an indelible presence in India Cinema. On this occasion Ms. Petrina D Rozario, Founder President, WIFT, Indiasays “The idea was to say a simple “Thank you” to all those women who have paved the way and continue to do so in the field of film and television. And what better way than the simple salute of our National anthem that talks about unity and oneness. Through this initiative we celebrate their tales of triumph and vindication, of glamour and hard-work, of ambition and inflexible commitment to the art of filmmaking.”

Press conference was followed by Live Performance by Shweta Pandit, Anusha Mani, Sana Mohiditi, Shruti Pathak. WIFT India takes this initiative to showcase that Indian Cinema does not only need heroes to run a film, actresses run the show with much ease. 

Actress Sonam Kapoor said, “To stand up and salute the women working in films through our national anthem is an honour, And I am so proud to be part of this initiative by WIFT India. They always come up with unique ways to pay tribute to the women in the industry and I salute their indomitable spirit.”

Mr. Rupak Sen, Regional Marketing Director- Asia, Gemfields, said “Gemfields is proud to be associated with WIFT, an institution which strongly supports women empowerment, and to be a part of this inspiring film which exuberates love, courage, determination, patriotism.  In today’s society ‘women ‘play a pivotal role in the development of the nation.  Previous films have also symbolized patriotism but by celebrating the journey of women in 100 years of Indian Cinema WIFT has given them the long awaited recognition and respect.”

Mr. Gautam Dutta, COO, PVR Limited said, “Indian cinema has progressed in the way it looks at women. They are now looked up to as figures of courage, success, determination and commitment. We, at PVR, would like to congratulate WIFT for this endeavor. This film is just another step towards their relentless commitment towards providing the right platform to all the women related to television and the film industry. There couldn’t have been a better way to celebrate International Women’s Day.”

CAST OF National Anthem:

ALKA YAGNIK

NANDITA DAS

SONAM KAPPOR

FARAH KHAN

SOONI TARAPOREVALA

LEELA SAMSON

BHANU ATHIAYA

SHYLAJA CHETLUR

ASHNI PAREKH

SAROJ KHAN

DORRIS

ROHINI

DEEPA BHATIA

DOLLY ALHUWALIA

UMA DA CUNHA

USHA JHADAV

JUHI CHATURVEDI

NIHARIKA KHAN

PUSHPA KHOSHALA

ANUSHA MANI

SHRUTI PATHAK

ASHVINI YARDI

RITUPARNA SEN GUPTA

GUL PANAG

SHRIYA SARAN

SHWETA PANDIT

LUBNA SALIM

GEETA KAPOOR

PETRINA D’ROZARIO

SANA MOIDUTTY

ANUPAMA CHOPRA

SHRUTI HASAN  

ANJALI SHUKLA

RADHIKA SARATHKUMAR

TANUJA CHANDRA

RAMYA KRISHNAN

 

About WIFT India: Women in Film & Television Association India is a not-for-profit organization dedicated to provide a dynamic platform to facilitate the exchange of ideas, accelerate the professional development and recognize the achievement of women in film, television and other screen based media.

About Gemfields:

Gemfields is the world’s leading supplier of responsibly sourced coloured gemstones, positioned at the intersection of exploration, mining and marketing. The company has pioneered leading environmental, social and safety standards within the sector and by doing so is able to provide discerning customers with the assurance they require of the responsible journey their gemstones have taken from mine to market. Gemfields also supports down-stream stakeholders in the marketing and selling of their cut and polished coloured gemstones via Gemfields’ portfolio of global sales offices. In 2013, Mila Kunis was announced as Gemfields’ Global Ambassador and the face of its advertising campaigns, featuring creative collaborations with leading international jewellery designers.www.gemfields.co.uk