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Zohnerism: The Art of selective communication

Dr. Sandeep Goyal explores the art of selective communication during this post truth era, the times in which it’s diffic...

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Hindustan Unilever: Once trounced, twice humbled

HUL has been clearly outwitted by Sebamed’s ads. In the courts, Sebamed beat HUL 2-0,  writes Dr. Sandeep Goyal &nb...

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CRISPR: The Genetic Scissors Natural V/s Unnatural

CRISPR can help the cacao to become infection resistant and save it from extinction – so that we do not h...

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Fast and Furious: Varun Inamdar

A secret I have to reveal, if I must go forward with this interview with Varun Inamdar, is that my bedtime stor...

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Thank you Mr. Kamath - Better late than never!

Following the news of ASCI banning surrogate ads of 12 liquor companies, Dr. Sandeep Goyal Read More

The National Education Policy (NEP) is not a constitutional document

An analysis, a comparison with the previous policies and development in the new one by Hrishi Ra...

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My city, my friend

Khalid Mohamed in a chat fest with Harshad Rajadhyaksha, Chief Creative Officer at the Ogilvy ad agency, on his passion for st...

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How To Protect Intellectual Property

For blockchain technology to take off in the management of IP design rights and copyrights, there would be a need to an agreed and internationa...

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The Storm In A Teacup

Dr. Sandeep Goyal puts down his thoughts on the recent developments in the F&B industry after FSSAI's 'Eat Right India' ca...

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Of surrogate ads and liquor brands

A couple of weeks ago I had written an open letter to the chairman of the Advertising Standards Council of India (ASCI) pointing out to him tha...

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