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Amitabh Bachchan & Priyanka Chopra To Be The Brand Ambassadors Of ‘Incredible India’

Amitabh Bachchan & Priyanka Chopra To Be The Brand Ambassadors Of ‘Incredible India’

by The Daily Eye Team January 26 2016, 12:38 pm Estimated Reading Time: 0 mins, 58 secs

The infamous controversy trigged by Aamir Khan’s statement regarding intolerance resulted in a big uproar on social media followed by huge unrest. This also meant that, his ‘tenure’ as the brand ambassador of ‘Incredible India’ had come to an end. No sooner did that happen; there were names being tossed around about his ‘successor’ who could represent India in a positive light that ranged from Amitabh Bachchan, Akshay Kumar and a handful of others which also included famous sports personalities. Now after several speculations we hear that the megastar Amitabh Bachchan along with the international icon and Bollywood actress Priyanka Chopra have been roped in as the face of ‘Incredible India’. Besides the fact that Amitabh Bachchan is a living legend, the superstar has also worked towards several causes and has previously been a part of the polio campaign. On the other hand, Priyanka Chopra apart from being a successful Bollywood star as well as an award winning actress and singer internationally, is also the face of UN for several programs that focuses on the development of girl child.

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HUMRA QURAISHI


Humra Quraishi is a writer, columnist and journalist. She has authored Kashmir: The Unending tragedy, Reports From the Frontlines, Kashmir: The Untold Story, Views: Yours and Mine, Bad Time Tales, More Bad Time Tales, Divine Legacy: Dagars & Dhrupad and Meer. She has co- authored The Good The Bad and The Ridiculous: Profiles, Absolute Khushwant and a series of writings with the late Khushwant Singh. Her take on what's it like to be a singleton in today's turbulent times, is part of the Penguin published anthology, Chasing the Good Life: On Being Single. And, one of her essays, The State Can't Snatch Away our Children is part of the Zubaan published anthology, Of Mothers And Others. Her essay in the volume on the 1984 Sikh riots, 1984: In Memory and Imagination is titled, Why not a Collective Cry for Justice!  


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