Allergan launched See America as an initiative to further the fight against preventable blindness in the United States and hip-hop artist/actor Common urges Americans to support it and “stand in the way of darkness.” He shares his own experiences with Business Insider, as of to why this initiative is so important to him. “As a kid I had issues with my sight. So I always valued it. When I found out about See America, I just thought it was a great campaign to get involved with. Americans really don’t appreciate their eyesight. It’s not something they wake up every day and appreciate that they can see. That they have this incredible gift. And when I found out about what Allergan was doing, I was down to bring awareness. Because I had issues with my sight growing up, and blindness is an issue… I think 61 million Americans go blind in their lifetime.”

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