The International Advertising Association (IAA) is supporting the Laadli Media Awards for Gender Sensitivity to take the national awards across South Asia. In its tenth year now, the South Asia Laadli Media Awards for Gender Sensitivity 2015-16 is being organised in association with International Advertising Association (IAA). The event will be held at National Centre for Performing Arts, Mumbai, India on May 12, 2017. The awards are supported by UNFPA and this year, Colors is associated as the cause partner. Said Srinivasan K Swamy Senior Vice President IAA Global and Chairman RK Swamy BBDO: ”The IAA India Chapter has had a long association with Laadli and the subject of gender sensitivity, so supporting their Media Awards in the South Asia region seemed a natural corollary. This not just showcases the IAA’s keen interest in such activities, but also its ability to spread a good message across boundaries.

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