Bike riders reach out to people in a unique campaign against Ebola
by The Daily Eye Team September 15 2014, 8:04 am Estimated Reading Time: 0 mins, 51 secsThe worst Ebola outbreak in history has claimed nearly 2,300 lives in four countries; about 4,300 cases have been detected in four countries Commercial motorbike riders in Ebola-affected Sierra Leone have now started an intensive face-to-face campaign that would reach between 150,000 to 200,000 people in two months. The campaign, organised by United Nations Development Programme (UNDP) is aimed at engaging passengers and other vulnerable groups with Ebola prevention messages as well as positive messages of the survival rate of Ebola patients who have sought early medical help.
The international agency hopes that the initiative will help to reduce the number of people who are hiding suspected cases of close family members. Apart from Sierra Leone, Guinea, Nigeria and Liberia in West Africa have been affected by the outbreak. UNDP Sierra Leone’s adviser on Ebola response, Lionel Laurens says the organisation has heightened its direct response to the Ebola epidemic by targeting specific vulnerable groups and communities, including people with disabilities, motorbike taxi riders and people living in slum areas.