Gender Bias At Christmas: What If Santa Were A Woman?
by The Daily Eye Team December 22 2015, 1:37 pm Estimated Reading Time: 0 mins, 40 secsFor its Christmas film this year, agency Anomaly London decided to ask kids a provocative question: what if Santa were a woman? Their answers, revealed in this cute, but eye-opening film directed by RSA’s Greg Fay, uncovers a staggering amount of gender bias — and proves that equality still has a long way to go. The youngsters agree that they don’t think Mrs. Claus up to the job, citing reasons like “she’d get lost in the sky” or “she wouldn’t be strong enough to carry the presents.” One even thinks she might “get a headache,” and there’s a lot of talk of how her baby would get in the way of deliveries.