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Business and Politics

BUSINESS: THE BIG DADDY OF THE BIG IDEA!

Monojit Lahiri takes a trip down memory lane to salute Kersey Katrak, the father of India’s creative advertising across ...

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Business and Politics

BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

Thought Factory

IS DIGITAL TECHNOLOGY KILLING…INTIMACY??

Monojit Lahiri does a check out on how technology has impacted the idea of intimacy and the concept of interpersonal communica...

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Bollywood

DOES DAZZLING BEAUTY HIJACK TALENT?

Monojit Lahiri investigates the conundrum surrounding beauty and brains, in real and in real life, that has been going on...

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Kaleidoscope

Meet Vibha Batra, the compulsive writer

When you meet someone who has done so much work in such a short span of time, you cannot help but be intrigued, writes Vinta Nanda Read More

Alternative Entertainment

Faces of Rajasthan

Khalid Mohamed in conversation with photographer Chandan Das on his tryst with photography and other creative arts.

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Alternative Entertainment

My city, my friend

Khalid Mohamed in a chat fest with Harshad Rajadhyaksha, Chief Creative Officer at the Ogilvy ad agency, on his passion for st...

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Kaleidoscope

Making Magic: Nilakshi Sengupta

Vinta Nanda time travels with Nilakshi Sengupta, the author of the book series, TINA AND HER MAGIC KETTLE

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Kaleidoscope

What’s next Dr Sandeep Goyal?

The prologue by Sanjay Gupta, Country Manager Google India and introduction by Prasad Sangameshwara, Editor ETBrandEquity.com along with a part...

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Business and Politics

Second Innings: MS Dhoni

It was an unforgettable sunset at 19:29 hours on Independence Day, writes Sandeep Goyal, Read More