Edelman Loses Executives And Clients Over Climate Change Stance

Edelman, which calls itself the world’s largest public relations firm, has lost four executives who lead its corporate-responsibility practice – at least in par...

Social Media Sharing, News And Opinion Leadership: Recent Research.

Although social media channels have not yet become the primary way that the public at large accesses news, many recent reports and studies confirm that social networks are ...

The Sustainability Consultancy With A Difference.

Southeast Asian companies wanting to go global will need to have strong sustainability credentials to win business in Western markets. Robertsbridge says it is a sustainabi...

“‘Dowry Calculator’ Is A New Way Of Looking At An Old Problem”: Aditya Save, Chief Marketing Officer, Shaadi.Com

Dowry, the deeply ingrained social evil, is often associated with arranged marriages. The regressive tradition has been spoken of in abundance, but occurrences of crime aga...

Piracy And The Right To Entertainment

Walking through a busy Pali market in Bandra, Mumbai, on Saturdays, it’s almost certain to see ladies haggling over the size and shape of fruits and vegetables with t...

Courtroom Drama Double Bill

Weekend nights couch potatoes have a choice of crime thrillers and courtroom dramas. Savdhaan India on Life Ok and Crime Patrol on Sony are dramatized real life police case...

Theatre in the jungle Nook

My recent trip to Tadoba turned out to be more than exceptional, not only wildlife-wise but I also got an introduction to a whole new world of theatre. The four eastern dis...

POLITICS AND COMPLEXITY OF CULTURES IN INDIAN MEDIA

Writing entertaining content is no longer about an indulgence; nor about the purging of an overwhelmed soul.

Neither is it about following directives of marketing a...