Cinthol lathers up with 'confident' new campaign

Godrej Consumer Products (GCPL) is expecting a revenue booster on the back of its newly-launched health soap Cinthol Confidence+. As the company positions this brand as &ld...

True Review: Mary Kom

Critics Rating: 3 Stars*

Cast: Priyanka Chopra, Sunil Thapa, Darshan Kumar,

Direction: Omung Kumar

Sony Launches Women’s Channel ‘Sony Pal’

Multi-Screen Media Private Limited announced the launch of a new television channel called Sony Pal at the Hotel Taj Land’s End Aug. 7. Juhi Chawla is the face of the...

A Moment For Sony Pal

Sony Pal has used an old marketing tool which was common in Bollywood in the 1980s. The most widely cited context is Subhash Ghai?s Hero which was a launch vehicle for Jack...

An Encounter With Sir Richard

When I met Richard Attenborough after a press conference on a Sunday morning at Bandra’s Sea rock Hotel, he was wearing a turquoise blue kurta and fawn trousers, a wi...

Don't Reinvent The Wheel

How inured have we become to the over the top interiors and the same old locations (Gateway of India and Chatrapati Shivaji Terminus) at prime time, is unimaginable. We don...

Food and drinks companies respond to consumer pressure on climate change

Kellogg?s and General Mills will join Mars, Unilever and Nestl? in signing BICEP?s Climate Declaration, proving consumers can influence global supply chains Campaigns don?t...

For a better life outside prison walls

For the 10 prisoners who began tilling a piece of land on the premises of Coimbatore Central Prison on Wednesday, it was a positive step forward in their life. Thanks to th...

Climate change to cut South Asia's growth 9 percent by 2100 - ADB

Climate change will cut South Asia's growth almost 9 percent by the end of the century unless world governments try harder to counter global warming, the Asian Development ...