GIVE LOVE A CHANCE!

Replacing his film journo’s cap for the Ad-man’s hat, Monojit Lahiri explores the hidden virtues of love as a bran...

The Soap Opera

Film historian, Dhruv Somani, tracks the Bollywood stars who have endorsed the iconic Lux toilet soap over the decad...

RENAMING AND SHAMING!

Humra Quraishi discusses the weapons of mass ‘distractions’ being used, by the Right-Wing forces, to deflect peopl...

Pubali Chaudhuri: Mystery of the blank page!

Aparajita Krishna tells the Genie to grant writer Pubali Chaudhuri her personal wish; also the wish that she ‘conti...

Hey Guys, give brand LOVE a chance!

Catalyst, hidden persuader or gentle, deceptive brand statement, LOVE, Monojit Lahiri insists, is much more than a 4-letter wo...

Voices: Tanishq – It’s not over yet!

It’s not over yet. Several citizens speak to Monarose Sheila Pereira and express their opinion.

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Low-key festival celebrations

Monarose Sheila Pereira speaks to people from different walks of life and discusses their views about low-key celebrations dur...

Scaling 200+ & the Sixer

This piece by Dr Sandeep Goyal, in which he evaluates sixers, 200+ scores and their significance to broadcasters, marketers an...

Second Innings: MS Dhoni

It was an unforgettable sunset at 19:29 hours on Independence Day, writes Sandeep Goyal, Read More