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THOUGHT FACTORY: THE ALPHA PUP

"Decoding Kids' Pester Power: Exploring Their Influence on Consumer Decisions and the Challenges for Marketers in a Digital Era." Monoj...

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BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

POWERFUL PEOPLE: REFLECTIONS ON HOPE AND LEGACY

Humra Quraishi takes a poignant look at the challenges facing today's youth, and the enduring impact of Khushwant Singh, Gulza...

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TRENDING: A POLITICIAN WITH BOLLYWOOD GRACE

In a time of global tensions, Shatrughan Sinha’s dignified presence at his daughter Sonakshi’s wedding contrasts sharply with his p...

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TRENDING: A NEW DAWN OF INCLUSIVE LEADERSHIP

From Rahul Gandhi's padyatras to Engineer Rashid's Baramulla victory, India's electoral shift signals a rejection of divisive politics and a co...

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POLITICS: WHY INDIA MUST QUESTION A DECADE OF FAILED LEADERSHIP

"Why should the people of India continue to vote for a politics that, after ten years in power, has left citizens despairing for basic needs an...

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POLITICS: PEOPLE WILL DEFEAT AMIT SHAH

Vinta Nanda spent two days with Sonal Patel and returns to tell us that the Congress Party’s choice to challenge Amit Sh...

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TRENDING: HUMME TUMSE PYAAR KITNA

Monojit Lahiri checks out the real drama behind this momentous day called Valentine’s Day and checks out all the hullaba...

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BUSINESS: SPEAK MEMORY!

Monojit Lahiri dumps Bollywood and flashbacks into his life and times in the world of advertising.

POLITICS: NOT MEDIA, MASSES SPEAK THE TRUTH

Humra Quraishi wonders why the ruling party of the day needs to demolish opposition parties and diminish leaders, when it is a...

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