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Digital India To Get a CSR Boost

Most of the Indian companies have been undertaking social initiatives proactively, driven by a desire to give back to the society. With a concerted approach, it is possible...

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Soon Consumers Will Be Regulators…

A few years ago, global consumer goods giant Unilever found itself in a sticky situation. A new advertisement for its margarine Flora, had sparked a huge row. The ad showed...

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£12 device can save 70000 moms yearly at risk during birthing

The lives of tens of thousands of new mothers around the world could be saved by a simple, hand-held, British-made device costing only £12, which runs on a mobile-pho...

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Delhi bus rapist blames his victim in prison interview

In an interview from jail, Mukesh Singh says women who go out at night have only themselves to blame if they attract the attention of gangs of male molesters One of the gro...

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PRIMETIME?S MAHA GAMECHANGER

Life OK?s channel driver Mahakumbh- Ek Rahasaya, Ek Kahani, is a unique challenger to the saas-bahu sagas at primetime. Grabbing eyeballs on weekdays at 8 pm, the supernatu...

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How Data Can Improve the Impact of Stories

‘Our ancestors created their myths and told their stories for a human purpose. Any good story, any good novel, should have a message’, wrote Chinua Achebe, the ...

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WATCH OUT FOR MAHA ACTION

What?s interesting on television is the presence of authentic firang actors playing firang roles. Earlier, Tom Alter was invariably cast as the foreign hand in Hindi films;...

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The Responsible Investor’s Guide to Climate Change

Around the world, institutional investors – including pension funds, insurance companies, philanthropic endowments, and universities – are grappling with the qu...

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The Responsible Investor?s Guide to Climate Change

Around the world, institutional investors ? including pension funds, insurance companies, philanthropic endowments, and universities ? are grappling with the question of wh...

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Deconstructing The Deplorable Misrepresentation of Women in Indian Media

It is the limited roles women play within our media that are most keenly responsible for perpetuating old stereotypes, and moulding the idea of what women should be to a fe...

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