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India And Netherlands Sign Mou For Development Of Vaccines

A Memorandum of Understanding (MoU) was signed between India and Netherlands for development of vaccines. The MoU signed under ‘Make in India’ initiative of Gov...

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Amitabh Bachchan To Feature In Social Ads For DD Kisan

Bollywood mega star Amitabh Bachchan has been roped in for a social ad campaign and will feature in audio visuals, radio jingles including field publicity for the latest ch...

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Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

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Bureaucracy Continues To Plague Indian Pubcaster Prasar Bharati

Today, most of the Doordarshan (DD) Kendras and AIR Stations are without Station Directors, which is the major cause for poor content and crash in TV audience of DD. The dy...

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NETWORK18 PRESENTS THE INDIA – CHINA DIALOGUES

New Delhi, 15th May 2015: In the lead up to PM Modi’s visit to China, Network 18 hosted ‘The India – Chi...

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Sourav Ganguly Joins Unique Swachh Bharat campaign

Coca-Cola India, NDTV and UN-Habitat’s multi partner programme for Happy, Healthy and Active schools – Support My School – has completed a significant mil...

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Doordarshan Looks To Offer TV channels On Smartphones; Prasar Bharati Writes To I&B Ministry With Blueprint

NEW DELHI: Public broadcaster Prasar Bharati is experimenting with a pilot project to let people watch TV channels directly on their smartphones, without using Internet or ...

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Government To Hire Professional Agency For Swachh Bharat Campaigns; Chalks Out Rs 200-cr Budget

NEW DELHI: The government has decided to outsource the Swachh Bharat Abhiyan publicity campaign to a professional agency for the next four years and has earmarked nearly Rs...

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WHEN MOVIES CAME HOME

It was in April 1995, that Indian television viewers experienced the thrill of their first 24 hour Hindi movie channel ? Zee Cinema. The channel indulged the viewers, who t...

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HISTORY?S GOLDEN AGE, RETOLD

The Mauryan Emperor?Ashoka, who ruled most of the?Ind...

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