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Audience Engagement – Embracing the Second Screen Revolution

Today, TV watching has become an activity that has moved away from the traditional living room scenario where a family sits together and watches a particular programme. Ind...

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Digital versus Analogue

A peculiar phenomenon has been observed in music made during the classical era, which spans from 1730 to 1820. During this time, experts found improvement in the quality of...

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The Sociology Of The New Paradigm Of Media

The era of fantasy based sensationalized media is slowly being side-lined by a newly mobilized movement that is demanding media that is richer and motivated towards raising...

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