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BUSINESS: B2B2C2P - THE REAL ADVERTISING DILEMMA

Advertising's evolving landscape is driven by tech disruption, founder egos, and changing media dynamics. Can agencies adapt or risk obsolescen...

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THOUGHT FACTORY: PATRIARCHY DENIAL AND BLIND SPOTS

Finance Minister Nirmala Sitharaman’s patriarchy denial stresses the need for a shift from hyped nationalism to inclusive patriotism, the...

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POWERFUL PEOPLE: ADIL HUSSAIN SPEAKING...!

A candid conversation with Adil Hussain, exploring his journey from Assam to global cinema, balancing art and commerce, and hi...

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ALTERNATIVE ENTERTAINMENT: TRUTH IN THE POST-TRUTH ERA

Namrata Datta’s Lakshahira is a powerful documentary that preserves the life and legacy of Dr. Lakshahira Das, standing firm aga...

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THOUGHT FACTORY: A CAUTIONARY TALE FOR INDIA'S BUREAUCRACY

The delicate balance between public service and private interests in India, and employing leadership from within the bureaucracy is crucia...

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THOUGHT FACTORY: DISSENT IS A DIFFICULT PATH

All about the FTII protest against Gajendra Chauhan's appointment led by the students, including Payal Kapadia who has brought pride to the cou...

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TRENDING: PATRIOTISM FOR PROFIT & ELECTION ADS

Is nothing sacred in today's media landscape, dominated by relentless election advertising, wonders Monojit Lahiri. He explore...

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FESTIVALS: NANAD BHABHI TAKE UP THE CHALLENGE SAYS ZAIKAK

Homemakerz has achieved a reasonable retail turnover every month, in Mumbai, Pune, Goa, and Gujarat, and the good thing is that their online sa...

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POWERFUL PEOPLE: DEBASMITA DASGUPTA HAS COME A LONG WAY

“The most gratifying part of running this publication is that unique and immensely talented people connect with me”, writes Read More

ALTERNATIVE ENTERTAINMENT: MAINSTREAM VS. ALTERNATIVE PERSPECTIVES

A comprehensive understanding of mainstream and alternative movements enrich discussions about the strengths and weaknesses of each. Sh...

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