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Pamela Anderson Urges M.A.C. To Stop Animal Tests.

Former Viva Glam M.A.C. model Pamela Anderson is appealing to the cosmetics company to resume its cruelty-free policy and stop paying for animal tests. M.A.C. — along...

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Vidya Balan Campaigns For Sanitation In UP, Bihar

Bollywood actress Vidya Balan, who is the national sanitation brand ambassador, along with Uttar Pradesh Chief Minister Akhilesh Yadav flagged off an initiative titled &ldq...

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Priyanka Chopra, Freida Pinto Come Together For A Social Cause.

Bollywood’s top leading ladies, Madhuri Dixit, Kareena Kapoor, Sushmita Sen, Alia Bhatt, Parineeti Chopra and Nandita Das, star in the film “Girl Rising –...

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Airtel And Uber Announce First-Of-Its-Kind Strategic Partnership

Bharti Airtel Limited and Uber have recently announced a first-of-its-kind strategic partnership in India. As part of this partnership, Uber riders across India can now pay...

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A Startup Is Pushing the Boundaries of Biology with Synthetic DNA

Dr. Floyd Romesberg, one of the company’s co-founders, made news last year when he and a team of scientists successfully incorporated two synthetic nucleotide bases i...

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A Startup Is Pushing the Boundaries of Biology with Synthetic DNA

Dr. Floyd Romesberg, one of the company?s co-founders, made news last year when he and a team of scientists successfully incorporated two synthetic nucleotide bases into th...

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Zee TV Ropes In Rohini Singh As Head Of Commissioning

Hindi general entertainment channel (GEC) Zee TV has appointed Rohini Singh as its new head of commissioning. In her new role, she will be responsible for developing fictio...

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Associating With A Cause Has To Link Back To Your Core Philosophy: Amarjit Batra

‘Branding a purpose versus Purpose of Branding’ was the theme of the 5th edition of Pitch Top 50 Brands Awards from the exchange4media group, that are held each...

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Big B To become Maharashtra’s ‘Tiger Ambassador’

Megastar Amitabh Bachchan will now use his charisma to protect tigers. The 72-year-old actor has accepted the Maharashtra government’s invitation to become a brand am...

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‘Fight Cancer With Dignity’, Says HDFC Life’s New Campaign.

HDFC Life has launched a new brand campaign on their latest product offering ??DFC Life Cancer Care??which touches upon the importance of being financially prepared and con...

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