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Marketers look beyond traditional mix as rural consumers flex muscles

With the Modi Government at the Centre, there is a buoyancy seen in the market. The expectation of ‘achche din’ extends beyond urban areas, with the rural hinte...

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HIV prevalence among IDUs falling

Drugs abuse‚ however‚ still on the rise‚ say organizations HIV prevalence among injecting drug users in the country has significantly decreased after the ...

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Legal fraternity stresses on increasing green cover

The entire legal fraternity of Thane district had gathered at the Thane District and Sessions Court to promote green cover and combat global warming on the occasion of Worl...

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Sluggish monsoon worries India Inc

If the monsoons fail this year, the Modi government will have some serious policy-making, damage control and number crunching to do Monsoon rains reached India's southern c...

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Farmers' battle to cope with climate change could spark rural renewal

Shifting world agriculture to a "climate-smart" approach will not only help prevent future food security crises but holds the promise of sparking economic and agricultural ...

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Late hours, drunk men, daily harassment: it's all routine for women bus conductors in Maharashtra

The brutal beating of a female bus conductor in Maharashtra’s Thane district last week was a rare case, but milder molestation is a regular part of life for women who...

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A mobile-based rural distribution network

Ramilaben Parmar, a farm labourer in Rasnol village in Gujarat’s Anand district, is elated. She has just bought a new sewing machine worth Rs.10, 000 for her daughter...

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Government to take up zero tolerance policy towards violence against women

Amid public outrage over gang rape and murder of two girls in north Indian state Uttar Pradesh, the Narendra Modi government Monday vowed “zero tolerance” polic...

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Menlo Park Lab Offers Women Path To Entrepreneurship

“I have no fear,” said Jodi Murphy, 57, of San Mateo County, who joined the Women’s Startup Lab in February to build Geek Club Books, a storytelling app a...

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Marketing In The New Matriarchy: Women Have Never Had It So Good

The Rise of Feminine Values in Society Is Creating Better Marketing As women have increased their economic power in society and taken on more and more leadership roles &mda...

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