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Original Content & Consumer Insights Makes Big Ganga The Leader – Tarun Katial

Every region has its own favorite channel and its denizens like to consume content in their own vernacular language. Hence all major broadcasters invest on a regional offer...

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“Broadcasters Need To Stop Relying On Advertisers For Revenue”: Sameer Nair

Broadcasters need to stop relying solely on advertisers as their main source of revenue. Moreover as digitisation reaches the third phase, it is imperative to for them to c...

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