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HOUSEFULL WITHOUT AUDIENCES: THE BOX-OFFICE ILLUSION

When marketing noise replaces footfalls and perception trumps participation, Indian cinema risks hollowing itself out. The growing gap between ...

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RETROSCOPE: REMEMBERING RAY’S IMMORTAL…APU!

On the late, legendary Soumitra Chatterjee’s 91st birthday on January 19th Monojit Lahiri pays homage to the remarkable ...

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KALEIDOSCOPE: THROUGH CONFLICT, TRUTHS STAND TALL

My own encounter with the book has been a unique reader-experience, writes Aparajita Krishna. A one-of-a-kind in my reading of...

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BOLLYWOOD: WHEN HISTORY MEETS HISTRIONICS

Using violence, it feeds into the stereotype, The Bengal Files weaponizes memory and history, turning past wounds into present propaganda, ampl...

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POWERFUL PEOPLE: PREITY ZINTA ON DOING IT HER OWN WAY

Khalid Mohamed’s throwback to a conversation with the iron-willed Preity Zinta, who’s set to return to the movies ...

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THOUGHT FACTORY: BOLLYWOOD HEROINES FROM GRACE TO GRIT

Monojit Lahiri attempts to objectively investigate this contentious issue, diving into generational perceptions of Bollywood h...

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THOUGHT FACTORY: BOLLYWOOD GRAPPLES WITH DISABILITY

Portrayal of differently abled in Bollywood: Tokenism? Caricature? Empowerment? There are no easy answers because disability in Bollywood cinem...

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KALEIDOSCOPE: THE ONE-WAY SHIPS IS A STIRRING DEBUT

A powerful debut, The One-Way Ships unearths the forgotten voices of colonial India’s ayahs—young girls torn from home, na...

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BUSINESS: ENTERTAINMENT HIJACKS SALES IN ADVILLE

A sharp look at how advertising today prioritizes entertainment over sales, sparking debate on creativity, strategy, and real business impact. ...

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BUSINESS: IS BRANDING YESTERDAY? PASSE? DEAD?

A Radical Take on Branding: Monojit Lahiri endeavours to unravel a new-age, revolutionary, path-breaking philosophy put forth ...

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