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POWERFUL PEOPLE: ADIL HUSSAIN SPEAKING...!

A candid conversation with Adil Hussain, exploring his journey from Assam to global cinema, balancing art and commerce, and hi...

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FESTIVALS: THE CHANGING FACE OF DURGA PUJA

Religious Fest? Reality Show? Sponsored Program? A little of all these? Monojit Lahiri lays it on the line, examining how Durg...

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BUSINESS: THE BIG DADDY OF THE BIG IDEA!

Monojit Lahiri takes a trip down memory lane to salute Kersey Katrak, the father of India’s creative advertising across ...

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BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

THOUGHT FACTORY: CELEB SOUNDBYTES AND HUMAN TRAGEDIES

Monojit Lahiri investigates this contentious issue in the face of the latest nightmare emerging from Kolkata's R.G Kar Medical...

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THOUGHT FACTORY: CRICKET FUTURE  OF USA

Examining the potential of cricket's growth in the USA amidst a landscape dominated by traditional American sports. Monojit Lahiri Read More

BUSINESS: DO WHACKY NAMED AD-SHOPS SCORE OVER OTHERS?

In a rapidly evolving advertising landscape, a new wave of agency names is challenging traditional norms and capturing the essence of creativit...

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THOUGHT FACTORY: BOYS DON'T CRY – CISSIES DO, OKAY?

NONSENSE! RUBBISH! BAKWAS! Monojit Lahiri attempts to check out this hugely dumb and misleading flawed mindset. Redefining mas...

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KALEIDOSCOPE: DISCOVERING MEHAK GOYAL’S POETRY

In an unexpected journey from skepticism to admiration, Shantanu Ray Chaudhuri explores Mehak Goyal’s evocative poetry. ...

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FESTIVALS: ARE DADS LESS IMPORTANT THAN MOMS?

To address why Mother’s Day is celebrated with such grandiosity and emotion compared to the more subdued Father’s Day, Mono...

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