2015 promises two big milestones for sustainability: the launch of the new sustainable development goals (SDGs) in New York in Autumn, and the COP21 climate talks in Paris in December. All eyes are on these processes, which promise to shape the future of sustainable economic development and climate change. For business, however, the outcomes in New York and Paris will constitute just the beginning of the story. It is no longer the case that grand international agreements set in motion binding regulations agreements for companies to simply comply with. Today change comes simultaneously from the top down, the middle out and the bottom up. As business gears up for a critical year, the wisest strategies will take all these elements into account.

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