Search Result

Search Result

HOUSEFULL WITHOUT AUDIENCES: THE BOX-OFFICE ILLUSION

When marketing noise replaces footfalls and perception trumps participation, Indian cinema risks hollowing itself out. The growing gap between ...

Read More

TRENDING: A YEAR THAT CHOSE MEANING OVER NOISE

2025 was a year when activism, cinema and conversations around music quietly—but decisively—shaped what truly mattered. At The ...

Read More

THOUGHT FACTORY: WHY CINEMA STILL MATTERS

Why Cinema Still Matters reflects on filmmaker Arjunn Dutta’s Deep Fridge, exploring creativity, nostalgia, and audienc...

Read More

TOPS GLOBALLY. FLOPS LOCALLY.

Monojit Lahiri explores why films, which receive acclaim at International film festivals are unable to convert their critical ...

Read More

YET ANOTHER STORY BESIDES PATHAAN

Satyabrata Ghosh explores why audiences at large today prefer to watch a franchise of a spy universe over a modern fairty-tale...

Read More

Decoding the chemistry: Uttam-Suchitra

Satyabrata Ghosh discusses the symbioses between the people at the two ends of the camera during the filming and after it, whi...

Read More

Spare a thought for Lakhs of Unemployed Single-screen Cinema Workers of Bollywood City

As many as two lakh cinema workers - ushers, projectionists, ticket counter clerks, especially – have been rendered unemployed in the las...

Read More

I will always be an art filmmaker - Sanal Kumar Sasidharan

Cinema in the time of spiralling budgets is not his scene. Sanal Kumar Sasidharan, the 41-year-old outspoken di...

Read More

Ajay Devgn To Donate To Uri Martyr's Fund

Ajay Devgn has responded to the Cinema Owners and Exhibitors Association of India (COEAI)'s appeal to its members to donate their share of the first show collection of 'Shi...

Read More

NEXT: Cinema Innovation in the Digital Experience Economy

Cinemas are in the vanguard of innovative approaches to audience development, community building and demand creation. Now fully-digitized and increasingly networked, the be...

Read More