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BUSINESS: THE BIG DADDY OF THE BIG IDEA!

Monojit Lahiri takes a trip down memory lane to salute Kersey Katrak, the father of India’s creative advertising across ...

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POWERFUL PEOPLE: PATHBREAKING JOURNEY OF STORYTELLING VISION

"Discover Kumud Chaudhary's pathbreaking journey from television to film, her passion for storytelling, and how she balances c...

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BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

BUSINESS: DO WHACKY NAMED AD-SHOPS SCORE OVER OTHERS?

In a rapidly evolving advertising landscape, a new wave of agency names is challenging traditional norms and capturing the essence of creativit...

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ALTERNATIVE ENTERTAINMENT: 50 YEARS OF GARM HAWA

On Balraj Sahni’s birth anniversary, Shantanu Ray Chaudhuri looks at the lasting legacy of Garm Hawa, which celebrates i...

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ALTERNATIVE ENTERTAINMENT: LOOKING FOR THE MAHANAYAK

Srijit Mukherji’s Oti Uttam is a film hard to dislike. And no, it’s not just Uttam Kumar who is responsible for that, writes Read More

POWERFUL PEOPLE: THE POET IMPRESSIONIST

On the occasion of the 58th Jnanpith Award for Gulzar saab, Humra Quraishi revisits her friendship with him an...

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BUSINESS: SPEAK MEMORY!

Monojit Lahiri dumps Bollywood and flashbacks into his life and times in the world of advertising.

POLITICS: NOT MEDIA, MASSES SPEAK THE TRUTH

Humra Quraishi wonders why the ruling party of the day needs to demolish opposition parties and diminish leaders, when it is a...

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FESTIVALS: A DAY OF DREAMS AND ACHIEVEMENTS

Whistling Woods International (WWI), the torchbearer of excellence in media and creative arts education, commemorated its 16th Convocation...

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