Pranay Anthwal To Lead BBH India's New Content And Entertainment Marketing Division

BBH India has announced its foray into content and entertainment marketing. Pranay Anthwal will be heading this new division.  Globally, BBH has already made its mark ...

Now, An App To Find The Closest Blood Bank

Moved by the plight of people who frantically search for blood donors and blood banks during medical emergencies, a Bengaluru-based software engineer has developed a mobile...

Google Is Reportedly Announcing A Standalone Android VR Headset Next Week

Google is moving beyond Cardboard.

The company will reportedly be announcing a standalone Android VR headset at next week’s Google I/O event. Entrepreneur and...

Stereotypes How You Watch TV Is About To Change Forever

It’s finally, almost, happening (again). After years of behind-the-scenes brokering, a raft of tech companies are reportedly close to launching new streaming services...

One Way The Paris Climate Pact Is Already Having A Huge Effect

Big businesses’ message to lawmakers is clear: We’re doing our part to slash carbon emissions, now you do yours.On Wednesday, two days before world leaders are ...

How Traditional Storytelling Is Ruining Virtual Reality Film

The cinematic VR showcased at the recent Tribeca Film Festival ran the gamut from live-action documentary to animated science fiction. Very few of these experiences were an...

Earth Day 2016: Five Inspiring Facts

How To Do Your Bit On Friday, leaders from 160 countries will officially sign the Paris Climate Agreement on Earth Day 2016. The deal was thrashed out in Paris last Decembe...

For Google's Cloud, 18 Minutes Of Downtime Is An Eternity

On Monday night, Google's Compute Engine went dark for 18 minutes. The Engine itself was whirring away just fine, but incoming internet traffic to its servers was misrouted...

Facebook, Twitter Will Make You 2.7 Times More Depressed

Human being is a social animal; and this fact is not based on the launch of Facebook or Twitter. Since ancient times, human beings formed social communities, and faught for...