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Women’s Empowerment Gets A Fillip In Advertising In India

MARKETING strategies can never ignore women as they are pivotal in household purchase decisions. So can advertising strategies be any different? A recent flurry of ads...

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Steven Tyler Gets Celebrity Support For New Charity Initiative

Steven Tyler has announced the launch of his new signature philanthropic initiative to help girls who have been abused and neglected: Janie’s Fund. A partne...

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Taylor Swift Donates 25,000 Scholastic Books To New York City Schools.

Today, singer, songwriter Taylor Swift and Scholastic, the world’s largest publisher and distributor of children’s books, announced a donation of 25,0...

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On Kid’s TV, Sugary Treats Pitched To Parents As Healthy

Children’s television has long been peppered with ads selling sugary snacks and drinks as fun, adventurous options for cool kids in the know. Now a study suggests tha...

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Curtain Raiser

“Everything is a celebration in the garden of childhood”
- Pablo Neruda

A question which frequently haunted me raises its head as I write...

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True Review Movie – English – Hotel Transylvania-2

Critics rating: 3 Stars

Cast :  Adam Sandler, Andy Samberg, Selena Gomez, Kevin James, David Spade, Steve Buscemi, Keegan-Mi...

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Shawn Mendes Exceeds Fundraising Goal To Build School In Ghana.

Singer-songwriter Shawn Mendes has announced that he exceeded his goal to raise $25,000 through his Represent Campaign to benefit Pencils of Promise (PoP). The “STITC...

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What Works And What’s Missing In The New Global Goals

At the United Nations Sustainable Development Summit in September, the U.N. officially launched the new global Sustainable Development Goals. These 17 goals and 169 associa...

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What Works And What's Missing In The New Global Goals

At the United Nations Sustainable Development Summit in September, the U.N. officially launched the new global Sustainable Development Goals. These 17 goals and 169 associa...

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James Cameron Partners With Prizeo To Raise Funds For One Drop

James Cameron has partnered with celebrity charity-fundraising digital platform Prizeo.com to raise awareness and funds for One Drop, an organization which strives to ensur...

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