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BUSINESS: HOW INDIAN IS INDIAN ADVERTISING?

As pride, identity and profiling increasingly come into play at the global level, questions will follow: Have we been able to define where Indi...

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THOUGHT FACTORY: THE ETERNAL SEARCH OF THE ARTIST

The timeless journey of artists like Mahesh Bhatt and Nadira Babbar, rediscovering their roots and purpose over again in an ever-evolving world...

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THOUGHT FACTORY: A YEAR OF STORIES, SHIFTS, AND SOLIDARITY

"2024: A year of cinematic triumphs, societal challenges, and the unyielding spirit of dissent, reminding us of the power of stories to unite, ...

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THOUGHT FACTORY: THE ALPHA PUP

"Decoding Kids' Pester Power: Exploring Their Influence on Consumer Decisions and the Challenges for Marketers in a Digital Era." Monoj...

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FESTIVALS: THE CHANGING FACE OF DURGA PUJA

Religious Fest? Reality Show? Sponsored Program? A little of all these? Monojit Lahiri lays it on the line, examining how Durg...

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POLITICS: THE DISTURBING RISE OF LYNCHING

How many more lives will be taken in the name of beef? The unchecked violence, fuelled by communal hatred and political backing, demands immedi...

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BUSINESS: DO WHACKY NAMED AD-SHOPS SCORE OVER OTHERS?

In a rapidly evolving advertising landscape, a new wave of agency names is challenging traditional norms and capturing the essence of creativit...

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POWERFUL PEOPLE: OF SERVICE TO WOODINVILLE

It is with great pride that I present to you Preeti Shridhar, who recently took charge as the elected representative in Woodinville, Washington...

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AI & TECHNOLOGY: THE STAKES ARE HIGH, TECH IS HIGHER

AI for climate change is not a silver bullet, it’s a game-changer. It offers a powerful toolkit to mitigate the crisis, but it’s up...

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THE ARCHIES, ANIMAL, SOCIAL MEDIA AND DUMBING DOWN

We have fallen in the great social media trap. It has used the power of algorithms and the internet and fooled us into believing that we are se...

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