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Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

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Sustainable Development

Microbeads Kill Animals And Destroy The Environment — So California May Ban Them

The many cosmetic and personal hygiene products that contain tiny plastic pellets in their creams and gels appear to be on the verge of being banned in California, after th...

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Bollywood

Education Is A Cause I Care Deeply About: Irrfan

Actor Irrfan joined hands with a consumer products company to visit one of their schools in the national capital, where he shared some of his childhood memories with childr...

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Sustainable Development

McDonald's Promises To Serve Up Deforestation-Free Food

Global fast food giant McDonald’s on Tuesday announced a commitment to a deforestation-free supply chain, a move that observers said could drive industry-wide change ...

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Sustainable Development

India: Food Safety Is A Must For Sustainable Development

Food safety is a theme having high priority and relevance among governments, civil society, the private sector and intergovernmental agencies across the globe. Changing con...

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Environment

Apple: ‘We Don’t Want To Debate Climate Change. We Want To Stop It.’

Apple is continuing to take a strong stance against climate change, writing in its newly released 2015 Environmental Responsibility Report, "We don?t want to debate climate...

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Sustainable Development

Time to tread sustainable development path

The idea of sustainable development is that raw capitalism is far too powerful for its own good. Global capitalism is a juggernaut, with the world economy now doubling in s...

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Sustainable Development

Top 10 Social Innovation Trends Of 2015

We get it, your inboxes are jam-packed with must-read trend predictions for 2015, and no doubt some of them are right on the money. We can all feel the shift: This year wil...

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Sustainable Development

KFC, Taco Bell, Pizza Hut Adopt Zero Deforestation Policy For Palm Oil

Yum! Brands, the company that owns KFC, Taco Bell and Pizza Hut, on Thursday announced a zero deforestation policy for its palm oil sourcing. The move came after aggressive...

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Sustainable Development

Tampons That Change The World, One Period At A Time

These are the confident and unapologetic words that greet you when you visit the website for SHEVA, a startup that sells feminine hygiene products for a cause. The branding...

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