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Search ResultBrooke Bond Red Label's Happy Hijras Return With 'Sab Rab De Bande'
Hindustan Unilever (HUL)'s happy hijras (Hindi slang for eunuchs) are back, this time with Sonu Nigam, and a much higher branding quotient. 'Brooke Bond Red Label 6 Pack', ...
Read MoreA Scorecard For Companies With A Conscience
Eleven years ago, the Vermont-based ice cream-maker Ben and Jerry?s found itself in a position other companies might have found enviable. Several firms were bidding to buy ...
Read MoreYFR Launches Mans’s World, For Gender Equality At 6th Jagran Film Festival
~ The biggest multi-starrer series on the internet ~
What are Parineeti Chopra, Kalki Koechlin, Richa Chadda, Rhea Chakraborty, Bhumi Pednekar, Pritish Nan...
Read More“While We Want Films To Be Our Anchor, We Are Equally Excited About Digital & TV:” Ajit Thakur
From transitioning from Unilever in London to the Indian media space, Trinity Pictures CEO Ajit Thakur was lucky enough to get mentorship from two of the best minds in the ...
Read MoreHindustan Unilever Partnering With Cos Like Star, YRF, Facebook, Google To Weave Its Brands Into Their Creations
Toiletries-to-food giant Hindustan Unilever BSE 0.39 % (HUL) is partnering over a dozen content creators — from Star Network and Yash Raj Films to Facebook and Google...
Read MoreUnilever Plan On Track, But Cutting Emissions Tough
Four years into its Sustainable Living Plan, Unilever reports good progress on improving health and livelihoods in communities, improving resource efficiency, and sustainab...
Read MoreSoon Consumers Will Be Regulators…
A few years ago, global consumer goods giant Unilever found itself in a sticky situation. A new advertisement for its margarine Flora, had sparked a huge row. The ad showed...
Read MoreUpworthy’s Native Ads Generate More Than $10 Million Revenue
When Starbucks wanted to share the uplifting story of how its local events helped a deaf woman discover a large, supportive community, the coffee chain turned to a somewhat...
Read MoreFight climate change, make money
Though the public rarely notices, businesses succeed because of their planning. To see what is happening now, while positioning yourself to make the most of the future, is ...
Read MoreWill Companies Solve Climate Change Before Countries?
I just spent a week at the 15th Annual Delhi Sustainable Development Summit in India, a four-day eco-extravaganza for hundreds of participants from government, business, ac...
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