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Broadcasters Plan More Free Channels To Tap Rural Viewers

Indian television broadcasters are starting to focus on the rural viewer, a segment that has been neglected for a long time, as the scope of revenues were limited due to th...

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This 10th July, The Mightiest Will Descend On Your Television Sets With ‘Superhero Somersault – Pixathon’ Only On Sony PIX

~Win a fabulous money can’t buy opportunity to visit the sets of next Spidey movie- Spider-man Home coming ~

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Today's Artists Are Sick Of History Framing Women As Perfect

In art and in life, women have long been held to impossible standards of perfection. Walk through the halls of any museum and you’re sure to encounter classicall...

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How Women Consume TV On Weekdays

Women drive television viewership in India. Understanding their TV consumption patterns has become very important for broadcast executives, content creators, advertisers an...

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True Review Television - Threshold Of New Shows Take A Window Seat

Just launched, two new shows, on two different channels which could grab eyeballs at primetime. Star Plus’ Ishqbaaz is the conventional drama about three contenders t...

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Campaigning To Make India’s Roads Safer

Nine years ago, Piyush Tewari was managing operations in India for a Los Angeles-based private equity firm when tragedy struck his family. While returning home from school ...

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The Struggle To Adapt Storytelling For Virtual Reality

Storytelling in virtual reality has yet to take shape. While the simulated world of gaming has proved the visual capabilities of the medium, few have taken a crack at the a...

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Local Electro Chill-Pop Artist Diaspoura Creates Her Own Narrative With Demonstrations

Anjali Naik's rural South Carolina upbringing was different from that of anyone else she knew. "My dad's from Africa and my mom's from India, so I'm first-generation Americ...

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Health Ministry's Own Survey Projects Bleak Picture

A far from healthy picture emerges of India when one carefully analyses data on country's health that was released by the
government. While there have been gains in th...

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Pranay Anthwal To Lead BBH India's New Content And Entertainment Marketing Division

BBH India has announced its foray into content and entertainment marketing. Pranay Anthwal will be heading this new division.  Globally, BBH has already made its mark ...

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