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Search ResultMarketers look beyond traditional mix as rural consumers flex muscles
With the Modi Government at the Centre, there is a buoyancy seen in the market. The expectation of ‘achche din’ extends beyond urban areas, with the rural hinte...
Read MoreA mobile-based rural distribution network
Ramilaben Parmar, a farm labourer in Rasnol village in Gujarat’s Anand district, is elated. She has just bought a new sewing machine worth Rs.10, 000 for her daughter...
Read MoreMarketing In The New Matriarchy: Women Have Never Had It So Good
The Rise of Feminine Values in Society Is Creating Better Marketing As women have increased their economic power in society and taken on more and more leadership roles &mda...
Read MoreMaleficent Shows Strength of Female Audiences at Box Office
“Maleficent” rode “Frozen’s” coattails to a decisive victory at last weekend’s box office, analysts say. More than any other Hollywood p...
Read MoreLive Nation And The American Cancer Society Join Once Again To Raise Charity Funds
From now until Friday, Oct. 31, Live Nation Entertainment will work once again with the American Cancer Society to promote awareness about cancer issues and raise much-need...
Read MoreFirst Nations Development Institute Awards $400K To 12 Native Food-System Projects
First Nations Development Institute announced June 3 that it is divying up $400,000 in grant awards to 12 Native organizations. The grants, made possible by the W.K. Kellog...
Read MoreLady Gaga Launches Ultimate Meet-And-Greet Experience For Charity
Do you live and breathe all things Gaga? If Only, an experiential marketplace that donates a portion of its proceeds to charities, is offering The Ultimate Little Monster E...
Read MoreIt is obvious why farming is dying
The euphoria in the stock markets, after a strong mandate for Narendra Modi, hogs the national headlines. Unfortunately, the loud cries of wailing farm widows have been los...
Read MoreThe New Government and Indian Media : Agenda for Reform
I will begin by taking a cue from a catchphrase Mr. Modi used frequently in his stump speeches through the electioneering. “More Governance. Less Government.” I...
Read MoreNDTV PRIME PRESENTS STAND UP PLANET
A two part documentary in partnership with KCETLINK
KCETLink&rsquo...
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