Women’s Empowerment Gets A Fillip In Advertising In India

MARKETING strategies can never ignore women as they are pivotal in household purchase decisions. So can advertising strategies be any different? A recent flurry of ads...

WHO Urges Action Against Antibiotic Resistance.

Cautioning against the indiscriminate use of antibiotics and other drugs which leads to resistance to medicines and treatment failure, the World Health Organization has urg...

AIDS Epidemic Can End By 2030: UNAIDS

India has achieved a reduction of more than 20 per cent in new HIV infections between 2000 and 2014, according to a report released by UNAIDS, the Joint United Nations Prog...

Tech Trek: Themes of Technological Influence in Cinema

Like the ever-present air, we live and breathe technology. Despite our excessive dependence on the array of media at our disposal, we take our options for granted. Neverthe...

Hema Malini launches UP's First Water ATM

Film actress and local Member of Parliament Hema Malini on Monday launched Uttar Pradesh’s first water dispensing ATM at Sonkh town in Mathura district. Addressing a ...

Design That Solves Problems For The World?s Poor

“A billion customers in the world,” Dr. Paul Polak told a crowd of inventors recently, “are waiting for a $2 pair of eyeglasses, a $10 solar lantern and a...

Classic films of India in time capsule

India is the largest producer of films in the world but many classics that are milestones in the history of Indian cinema are in danger of extinction. The newly established...

Madam C.E.O., Get Me a Coffee

Sheryl Sandberg and Adam Grant on Women Doing ‘Office Housework’

This is the sad reality in workplaces around the world: Women help mor...

Why is the World aiming for Sustainability?

To decide the narrative for this article has been quite a task. There are so many approaches to address the issue at hand, I could have been the cynic and looked back on al...