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Business and Politics

BUSINESS: PEOPLE DON’T BUY FROM CLOWNS...!

"Exploring how humour revolutionized advertising, proving that laughter, not seriousness, drives consumer engagement." Monojit Lahiri Read More

Thought Factory

BADHTI KA NAAM DADHI: THE NEW TREND OF FACE FUZZ!

Monojit Lahiri borrows the title of the genius Kishore Kumar’s goofy satire from the classic ‘Chalti Ka Naam Gaadi...

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Business and Politics

IS THE SLOGAN DYING?

Monojit Lahiri questions the relevance of slogans in today’s era, and wonders about its fate in the future.

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Business and Politics

Media & Entertainment: Tomorrow is another day

Amit Khanna explains why COVID-19 is undeniably accelerating change in the way we live life and consume entertainment.

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TV

True Review TV - A New Hope, Old Guard

Ek Nayi Ummeed Roshni, Life OK?s 8 pm newbie is already impressing audiences, much the same way as Mahakumbh. It?s a fresh looking show in terms of visuals, new faces share...

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