BUSINESS: MARKETS, MEANING AND MORAL RECKONINGS

A Year Through The Daily Eye: A sweeping reflection on The Daily Eye’s Business writing in 2025, where ...

BUSINESS: REFLECTIONS OF ADVERTISING’S MR. BHARAT!

From Kolkata’s colonial hangover to the rise of brand Bharat, this reflection, by Monojit Lahiri, celebrates Piyush Pand...

BUSINESS: ENTERTAINMENT HIJACKS SALES IN ADVILLE

A sharp look at how advertising today prioritizes entertainment over sales, sparking debate on creativity, strategy, and real business impact. ...

BUSINESS: THE AD INDUSTRY INCUBATES ITS FUTURE AT GOAFEST 2025

24 student delegates from MICA, SIMC, Loyola College, and Miami Ad School are attending the festival free this year; organizers to extend initi...

BUSINESS: CHALLENGING CREDIBILITY OR INFLUENCING SALE?

From Leela Chitnis to today’s stars, celebrity advertising in India has evolved dramatically—entertaining, controversial, and often...

BUSINESS: HOW INDIAN IS INDIAN ADVERTISING?

As pride, identity and profiling increasingly come into play at the global level, questions will follow: Have we been able to define where Indi...

BUSINESS: SPEAK MEMORY!

Monojit Lahiri dumps Bollywood and flashbacks into his life and times in the world of advertising.

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MARILYN MONROE: DEAD BLONDE ROCKING!!

Monojit Lahiri unveils a fascinating story of Marilyn Monroe’s reincarnation as Brand Ambassador of Max Factor in 2015, ...

ARUNDHATI GANORKAR: IN BEAUTIFUL REFLECTION!

Aparajita Krishna has a past with Arundhati Ganorkar, they worked on a series, and together, they walk down memory lane to bri...