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BUSINESS: CHALLENGING CREDIBILITY OR INFLUENCING SALE?

From Leela Chitnis to today’s stars, celebrity advertising in India has evolved dramatically—entertaining, controversial, and often...

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TRENDING: A ‘NORMAL’ LOVE STORY, SAYS SRIDHAR RANGAYAN

Kuch Sapney Apne, releasing in theatres on 21st February, redefines love with its heartfelt queer romance, proving...

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BOLLYWOOD: KUCH SAPNEY APNE SET FOR RELEASE

A poignant queer drama about love, family, and acceptance, Kuch Sapney Apne challenges societal norms while delivering powerhouse performan...

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KALEIDOSCOPE: BEHIND THE REEL WITH PUNEET SIKKA

Puneet Sikka dives into her debut novel Take No. 2020, a slice-of-life exploration of the Hindi film industry's trials, humour, and hi...

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THOUGHT FACTORY: SUPERSTARS CAN'T SAVE FAILING FILMS

"Big budgets, bigger stars, and colossal failures—Indian cinema’s crisis lies not in its cast but in sidelined storytellers, as aud...

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BOLLYWOOD: BOLLYWOOD’S LYRICAL JOURNEY....

Yesterday, heartfelt. Today, heartattack!! Monojit Lahiri investigates the lyrical shift in Bollywood, exploring how soulful p...

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ALTERNATIVE ENTERTAINEMNT: LESSONS FROM ORIGIN AND I AM A NOISE

From caste to race, inequality fractures humanity; love and action offer the only path to emotional survival and a truly equitable future. If w...

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BOLLYWOOD: CAN MODELS ACT…ELEPHANTS FLY AND TIGERS SING?

From ramp to reel: Unpacking Bollywood’s obsession with models and the evolving debate on talent versus glamour. Monojit Lahiri Read More

ALTERNATIVE ENTERTAINMENT: TOPSHE FOREVER

On the fiftieth anniversary of Sonar Kella, Siddhartha Chatterjee Reflects on Topshe, Satyajit Ray, and Life Beyond Cinema in this int...

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THOUGHT FACTORY: THE ALPHA PUP

"Decoding Kids' Pester Power: Exploring Their Influence on Consumer Decisions and the Challenges for Marketers in a Digital Era." Monoj...

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