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WHY INDIAN TELEVISION IS FAILING
Vinta Nanda examines the sharp decline in Indian television viewership, exposing outdated storytelling, stagnant formats, and ...
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DD Ratings Increase By 58% On The Back Of New Shows –
Supplemented by a line-up of new shows as well as an advertising campaign, the public service broadcaster’s ratings jumped from 115 in week 32 to 182 in week 33
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Meet BARC, A New TV Ratings System To Create A New Set Of Winners And Losers
It took nearly a decade of talking, three years of operational groundwork and even a rare Telecom Regulatory Authority of India (Trai) recommendation that government actual...
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TV industry heading for a rating-dark period
The television broadcast industry is heading for a rating-dark period. While the door will shut for TAM Media Research, BARC?s entry will possibly happen in April this year...
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