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INDEPENDENT CINEMA FINDS ITS AUDIENCE

At WIFF 2025, Kabeer Khurana, Deepa Gahlot and Siddharth Kak examined independent cinema, technology, exhibition, audiences an...

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HOW AIRTEL'S SOUND BUILT IDENTITY

A.R. Rahman's five-note Airtel anthem transformed sonic branding in India, proving that advertising music can become enduring ...

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GEN Z TURNS POWER UPSIDE-DOWN

Vinta Nanda watches India’s Cockroach movement transform youth anger into irreverent resistance, challenging political ...

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MICRO DRAMAS REDEFINE GLOBAL ENTERTAINMENT

India is emerging as the global growth engine for micro dramas and short-form entertainment, with mobile-first audiences, soar...

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WHY MOTHERS ECLIPSE FATHERS DAILY

Monojit Lahiri explores why Mother’s Day commands greater emotional resonance than Father’s Day, exam...

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A STORY BURIED BENEATH PARTITION'S ASHES

Arnab Banerjee examines Imtiaz Ali's Main Vaapas Aaunga, a poignant Partition-era drama exploring memory, displacemen...

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DEMOCRACY ON UNEVEN GROUND

Vinta Nanda examines how corporate power, religious majoritarianism, weakened institutions, and narrative control are reshaping Indian ...

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MIRROR TO A CAUSE: CINEMA OF ANSHUL SINHA

Anshul Sinha’s journey through indie cinema reflects risk and purpose, as his film Million Views attempts to heal a frac...

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AI DISRUPTS CINEMA AND IDENTITY

As artificial intelligence reshapes cinema, actors confront the loss of control over identity, image, and livelihood, writes <...

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CINEMA VERSUS VERTICAL STORYTELLING SHIFT

Vinta Nanda explores how vertical storytelling is reshaping audience behaviour, why independent cinema must build communities,...

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