Gwynne Dyer: Climate change supercedes all of the world's other problems that arose in 2014

The main purpose of year-end reviews, of course, is to hold the ads apart. But they can also serve as a kind of annual check-up on the political health?and also on the econ...

Audience Engagement – Embracing the Second Screen Revolution

Today, TV watching has become an activity that has moved away from the traditional living room scenario where a family sits together and watches a particular programme. Ind...

MARD Farhan Akhtar and Google India introduces social campaign for women’s empowerment

Google and Farhaan Akhtar have unveiled a ReachForTheSky/MARD joint initiative with the aim of getting more women across India online. Or to put it more precisely, the tech...

Ad makers take ban on fairness ads in their creative stride

Last week, the Ministry of Information and Broadcasting (MIB) ordered broadcasters not to air advertisements that violated the Advertising Standards Council of India’...

Tobacco use by adults below 25 may soon become illegal

Government mulls changes in law to prevent surrogate ads by tobacco companies Adults aged below 25 years, who are in the habit of smoking or using other tobacco products, t...

In its latest campaign, Tata Sky tells parents that television is a good learning aid for young kids

DTH player Tata Sky, in its latest campaign ‘Ab Bachche Seekhein TV se’ (Kids learn with television), is targeting parents with children between ages 6 and 12 y...

One Of Hollywood’s Biggest Billboards Salutes Mariska Hargitay And “No More” PSA Campaign To End Domestic Violence And Sexual Assault

The NO MORE PSA campaign, spearheaded by Mariska Hargitay’s Joyful Heart Foundation in partnership with NO MORE-a national movement galvanizing greater awareness and ...

Michael McIntyre’s Christmas Charity Show, Hammersmith Apollo, London

I’m not quite sure why they don’t televise  Read More

The story of Sapan Krishnan, who has featured in ads and films, and waits to attain stardom without the mandatory round of sexual favours and d...