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Amitabh Bachchan To Feature In Social Ads For DD Kisan

Bollywood mega star Amitabh Bachchan has been roped in for a social ad campaign and will feature in audio visuals, radio jingles including field publicity for the latest ch...

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Meet BARC, A New TV Ratings System To Create A New Set Of Winners And Losers

It took nearly a decade of talking, three years of operational groundwork and even a rare Telecom Regulatory Authority of India (Trai) recommendation that government actual...

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Tech Trek: Themes of Technological Influence in Cinema

Like the ever-present air, we live and breathe technology. Despite our excessive dependence on the array of media at our disposal, we take our options for granted. Neverthe...

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Technology, The New Value Add-On

Just as channels and producers are exploring new content, so too television screens are taking on a new look most of the time. What leaps out of the screen is a barrage of ...

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San Andreas

Critic’s Rating : 3.5 Star.

Cast: Dwayne Johnson, Paul Giamatti, Carla Gugino, Alexandra Daddario, Hugo Johnstone-Burt. Read More

Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

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Bureaucracy Continues To Plague Indian Pubcaster Prasar Bharati

Today, most of the Doordarshan (DD) Kendras and AIR Stations are without Station Directors, which is the major cause for poor content and crash in TV audience of DD. The dy...

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H&R Johnson: A Story of Solutions

YouTube has been abuzz with videos on physically-challenged and differently-abled people who fought the odds and emerged stronger. At first, these made people moist-eyed; b...

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Tanu Weds Manu Returns

Critics rating: 2 Stars

Cast: Kangana Ranaut, R Madhavan, Jimmy Sheirgill

Direction: Aanand L Rai Read More

Tomorrowland

Critics rating: 1.5 Stars

Cast: George Clooney, Hugh Laurie, Britt Robertson, Raffey Cassidy, Thomas Robinson, Tim McGraw, Kathryn Hahn, Ke...

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