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BUSINESS: DO WHACKY NAMED AD-SHOPS SCORE OVER OTHERS?

In a rapidly evolving advertising landscape, a new wave of agency names is challenging traditional norms and capturing the essence of creativit...

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ALTERNATIVE ENTERTAINMENT: SATTRIYA DANCE LEGACY

Discover the dedication and journey of Prerona Bhuyan and Madhusmita Bora in promoting the 500-year-old Assamese dance form, Sattriya. ...

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BUSINESS: INDIA'S FDI PARADOX, INEQUITABLE GROWTH

Understanding the Paradox of FDI-Driven Growth in India: Why Employing Labor at International Rates is Key to Equitable Development. Vi...

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TRENDING: THE GRANDEUR AND INEQUALITIES

The Ambani wedding, a symbol of India's wealth disparity, has ignited a heated debate on social media. While its opulence has captivated millio...

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FESTIVALS: NANAD BHABHI TAKE UP THE CHALLENGE SAYS ZAIKAK

Homemakerz has achieved a reasonable retail turnover every month, in Mumbai, Pune, Goa, and Gujarat, and the good thing is that their online sa...

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ALTERNATIVE ENTERTAINMENT: CRAFTSMANSHIP AND FORM

Towards the non-bourgeoise tales from screen and stage: Amar Singh Chamkila and Lavani ke Rang are explored here by filmmaker Sharad Ra...

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ALTERNATIVE ENTERTAINMENT: LOOKING FOR THE MAHANAYAK

Srijit Mukherji’s Oti Uttam is a film hard to dislike. And no, it’s not just Uttam Kumar who is responsible for that, writes Read More

ALTERNATIVE ENTERTAINMENT: MAINSTREAM VS. ALTERNATIVE PERSPECTIVES

A comprehensive understanding of mainstream and alternative movements enrich discussions about the strengths and weaknesses of each. Sh...

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BUSINESS: MAKING M&E STUDENTS INDUSTRY READY

The highly anticipated 5th Edition of Masterclass Marathon hosted by Whistling Woods International's (WWI) School of Media & Communication ...

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ALTERNATIVE ENTERTAINMENT: TAPAN SINHA’S EK DOCTOR KI MAUT

Tapan Sinha’s Ek Doctor Ki Maut (1990) shows how scientific research and innovation is not given its due in India, and how professional j...

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