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Getting chilly for charity: Warm-hearted Bollywood stars take on the Ice Bucket Challenge

The ALS Ice Bucket Challenge has reached India, and taking the lead in the country are Bollywood celebrities who have come forward to do their bit and participate. Starting...

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After blood, Asin to donate eyes & organs!

Pretty Asin, who is known for her philanthropy, of late has pledged to donate her eyes and organs post obituary. Confirming this news the ‘Housefull 2’ beauty s...

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Kenneth Cole Launches LOOK GOOD, FOR GOOD Campaign

Kenneth Cole, a pioneer in the fashion industry who has consistently demonstrated a deep commitment to social change for over 30 years, is introducing a new campaign for fa...

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Yudh, A Trend Setter?

The Amitabh Bachchan helmed Yudh is winding down, as I write this piece. Like every other time that Mr. Amitabh Bachchan has ventured out of the box, like he did for Rakish...

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Questions and Answers on Ebola

The current Ebola outbreak is centered on three countries in West Africa: Liberia, Guinea, Sierra Leone, although there is the potential for further spread to neighboring A...

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Salman Khan unveils Roar: Tigers of the Sundarbans trailer

Salman Khan has launched the trailer for Roar: Tigers of the Sundarbans. The actor demonstrated the augmented reality effects that are employed in the film by interacting w...

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In its latest campaign, Tata Sky tells parents that television is a good learning aid for young kids

DTH player Tata Sky, in its latest campaign ‘Ab Bachche Seekhein TV se’ (Kids learn with television), is targeting parents with children between ages 6 and 12 y...

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Vidya Balan stands up for a good cause

GlaxoSmithKline Consumer Healthcare has launched an initiative called ‘Aahar Abhiyan’ to address the issue of child malnutrition featuring Bollywood sensation V...

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Pocket Films supports and distributes the new campaign by MARD

Mumbai, August 2014: Increasing public awareness is central to Pocket Films. With an aim to spread a strong message to the audiencevia social media an...

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Leonardo DiCaprio To Be Special Guest At Oceana Sea Change Summer Party

Leonardo DiCaprio will be special guest at this year’s SeaChange Summer Party benefitting Oceana, the world’s largest international organization focused solely ...

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