Audience Engagement – Embracing the Second Screen Revolution

Today, TV watching has become an activity that has moved away from the traditional living room scenario where a family sits together and watches a particular programme. Ind...

HBO South Asia Partners With MAMI To Usher In The Much Awaited 16th Mumbai Film Festival

Mumbai, October 13th, 2014: After several weeks of suspense, drama and hand-wringing comes the crowd-plea...

Jury for 16th Mumbai Film Festival 2014

Mumbai, October 2014: The 16th edition of the Mumbai film festival organized by the Mumbai Academy of Moving Image (MAMI) will be held from Read More

Naomi Watts teams with Tommy Hilfiger for charity campaign

Actress Naomi Watts has teamed up with fashion designer Tommy Hilfiger to front the brand’s latest charity campaign. The King Kong star is fronting an advertising dri...

Ad makers take ban on fairness ads in their creative stride

Last week, the Ministry of Information and Broadcasting (MIB) ordered broadcasters not to air advertisements that violated the Advertising Standards Council of India’...

Ad of the Day: Verizon Reminds Parents That Girls Aren't Just Pretty but 'Pretty Brilliant'

It’s 2014. We’re in a post-feminist society, right? Ha ha. Nope. That’s why campaigns like “Inspire Her Mind,” from Verizon, in partnership wi...

Box Office: Girl Power! Women-led Features Dominate With, The Fault In Our Stars Taking #1, Maleficent #2

Walk into a theater over the weekend and you were likely to have seen it populated by the female persuasion. On the heels of Maleficent‘s $70 million opening and Ange...

True Review : Edge of Tomorrow

Critics Rating:3.5 STARS*

Cast: Tom Cruise, Emily Blunt

Direction:Doug Liman

Produced:Erw...