Cinthol lathers up with 'confident' new campaign

Godrej Consumer Products (GCPL) is expecting a revenue booster on the back of its newly-launched health soap Cinthol Confidence+. As the company positions this brand as &ld...

Ad makers take ban on fairness ads in their creative stride

Last week, the Ministry of Information and Broadcasting (MIB) ordered broadcasters not to air advertisements that violated the Advertising Standards Council of India’...

Food and drinks companies respond to consumer pressure on climate change

Kellogg?s and General Mills will join Mars, Unilever and Nestl? in signing BICEP?s Climate Declaration, proving consumers can influence global supply chains Campaigns don?t...

Kenneth Cole Launches LOOK GOOD, FOR GOOD Campaign

Kenneth Cole, a pioneer in the fashion industry who has consistently demonstrated a deep commitment to social change for over 30 years, is introducing a new campaign for fa...

Alarming increase in global use of antibiotics, India is the largest consumer

A research published in a medical journal has sounded an alarm on overuse and misuse of antibiotic drugs A research published in a medical journal has sounded an alarm on o...

Vidya Balan stands up for a good cause

GlaxoSmithKline Consumer Healthcare has launched an initiative called ‘Aahar Abhiyan’ to address the issue of child malnutrition featuring Bollywood sensation V...

Louis Philippe Pays A Tribute To Excellence With Indias Leading Stalwarts

~For Excellence is not gained easily. It is something you strive for with a journey that is more meaningful than the end~

Read More

HIV-Killing Condom: Fact or Fiction?

That’s a fact. A new condom capable of “killing” sexually transmitted diseases like HIV has been approved by Australian regulators and could be available ...

Women’s Health And FEED Team Up For 3rd Annual RUN10 FEED10

Women’s Health – the fastest-growing international women’s magazine with a global audience of 35 million – and FEED, the social business founded by ...