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Sustainable Development

How measuring relevant KPI consistently is possible

Multiple data, evolving complexities, will force marketing community to start setting relevant KPIs and building a practice to measure them. From a world of brand track to ...

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Hollywood

A Great Big World To Perform At Rockin’ To Save Babies’ Lives Concert

R Baby Foundation – the first and only not-for-profit organization focused on saving babies’ lives through improving pediatric emergency care – is pleased...

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Hollywood

Be A Bruce With Monty Python For Charity

A new charity auction is giving you a chance to be a “Bruce” with Monty Python! The lucky winner of this prize will get the opportunity to rub shoulders with th...

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Hollywood

Champion Big Wave Surfer Maya Gabeira Stars In New Oceana PSA

To celebrate World Oceans Day on June 8, Oceana, the largest international ocean conservation organization, released a new public service announcement (PSA) starring Brazil...

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Health

Treat TB like HIV, say activists

Treatment Action Campaign, Section 27, and Médecins Sans Frontières are calling for civil society, which forced the government in 2002 to give antiretrovirals...

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TV

Another Game Changer, Mr Bachchan

In 2000, Amitabh Bachchan took a giant stride on to the small screen with Kaun Banega Crorepati. His TV debut was signaled as a first for Bollywood on TV. Now, 14 years lat...

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Hollywood

Black Eyed Peas Star Helps Fight Blindness In Filipino Babies

During a press conference at Children’s Hospital Los Angeles (CHLA) last week, Black Eyed Peas star apl.de.ap announced that his charity, Apl.de.ap Foundation Interna...

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Hollywood

Meet Paul McCartney And Ringo Starr And Help Charity

Beatles fans listen up – here’s your chance to meet two of the biggest names in show business. New charity auctions being hosted by CharityBuzz.com are giving y...

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Hollywood

Star Jones Appointed President Of National Association Of Professional Women

The National Association of Professional Women has announced the appointment of Star Jones as President of the largest professional women’s networking organization in...

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Sustainable Development

Marketers look beyond traditional mix as rural consumers flex muscles

With the Modi Government at the Centre, there is a buoyancy seen in the market. The expectation of ‘achche din’ extends beyond urban areas, with the rural hinte...

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