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BARC India to Start Reporting Viewership from Free & Pay Platforms

This will be available over and above the current Urban/Rural cuts to facilitate more effective planning.

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Doordarshan releases “Guidelines for Gender Sensitive Programming”

On March 8, 2019 to mark the International Women’s Day, Shri. A. Suryaprakash, Chairman PrasarBharati released the “Guideli...

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What’s gone wrong with TV news in India

Broadcast news has dominated as the major source of news and information across the world for over 3 decades. This was all the more possible...

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Bill Gates invests $50 million towards Alzheimer’s R&D in the Dementia Discovery Fund

When it comes to meaningful charity, Gates is the first name that comes to one’s mind. Bill Gates never loses an opportunity to donate for a noble cause. H...

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Television and beyond

The recent BARC ratings place KBC at Numero Uno position amidst a fierce ratings war in a multi-channel environment…but it wasn’t always like this.

Ima...

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Sulabha Arya - She does not stoop to Conquer!!!

One summer noon we were heading in a Bus towards London’s Buckingham Palace with my UK based daughter, son in law and his mother Sulabha. The latter happens...

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1990's Changed The Way We Watched Films

Nostalgia is like cinnamon powder of the emotional realm. It’s present in everything sweet and saleable today—from resto-bar decors to photo filters to memes (&...

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Afternoon Is The New Prime Time

Doordarshan has already been there and done that. In the mid-90s, the mandarins at Mandi House came up with an unprecedented move to create an Afternoon Prime Time, wherein...

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Repeats, Ad Nauseum

With the Dalai Lama’s visit to Arunachal Pradesh doing the news rounds, there can be no better a time than this for Epic Channel to telecast the first two episodes of...

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Govt Of India Launches New Multi Media Campaign #IndiavsTB

DDB Mudra North has partnered with the Indian government for creating a campaign which would galvanise the nation towards the mission of ending TB. The campaign is titled &...

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