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Netflix Data Reveals Exactly When TV Shows Hook Viewers — And It’s Not The Pilot.

Netflix crunched cold, hard viewing data for more than two dozen TV shows and says it has determined which specific episode grabbed most subscribers to the point where they...

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Tech As A Tool Of Social Change

Disruptive technologies like the Internet of Things and Big Data are also expected to continue to expand and become part of our everyday lives, says B.V.R. Mohan Reddy &nbs...

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A Mega-Canal In Nicaragua Could Kill Off Jaguars And Indigenous Groups

With major construction scheduled to begin at the end of the year, wildlife biologists are calling the project hasty, secretive, and potentially disastrous for the region's...

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A Weather Tracking Black Hole Is Helping Uncover The Mysteries Of Tornadoes

Humans still make up our most reliable tornado sensor network, and in the north, that network is especially weak because of how few people live there, compared to the more ...

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Gender Gap Persists In Graduation, College-Going

It’s hard to ignore discrepancies between white students and those of color when it comes to academic achievement. There are national and local organizations devoted ...

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BARC Goes Rural: The Great Media Manthan

The Broadcast Audience Research Council (BARC) has churned the ocean of Indian TV audience and has found the nectar of rural market reach for our marketing and advertising ...

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SUSTAINABILITY V/S EYEBALLS

It’s incredibly shocking when in the midst of a serious discussion among family and friends about what one can do to make our world a better place to live in for all,...

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Making Sustainability Tangible – An Oxymoron or a possibility?

“If tomorrow’s business leaders don’t “get” sustainability, then the chances of a sustainable tomorrow are slim.”
Sust...

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Making Sustainability Tangible – An Oxymoron or a possibility?

“If tomorrow’s business leaders don’t “get” sustainability, then the chances of a sustainable tomorrow are slim.”
Sustainability, l...

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Life After Content Blocking

Ad blocking started as an initiative by independent developers who wanted to improve our browsing experience. Now that at least one company, Apple, has made Content Blockin...

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