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Television channels are known to have shrugged their shoulders at non-Hindi preferred viewers. The argument being: these eyeballs aren?t money spinners. It is indeed ironic...
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Life OK?s new prime time starter is Jaane Kya Hoga Rama Re. Unlike its predecessors, it has had an unimpressive beginning. Model Town, the site of the narrative is most con...
Read MoreGoogle’s Next Big Project Is Fighting Heart Disease
The tech giant is teaming with the American Heart Association in a $50 million effort (ORLANDO, Fla.) — A company whose name is synonymous with eyeballs on the Intern...
Read MoreTrue Review – Television This Week- Udaan’s Fresh Flight





I often wonder what goes through the minds of the channel heads when they go around changing the timeslot of viewers? preferences. It isn?t a recent phenomenon. The good ol...
Read MoreTrue Review – Television This Week- Priyanka Chopra Sets A Challenge





Undoubtedly, Quantico is the cynosure of the channel-wallahs. It?s grabbing eyeballs or is being recorded for later viewing, since Saturday 9 pm is night out time. Trust Pr...
Read MoreSUSTAINABILITY V/S EYEBALLS
It’s incredibly shocking when in the midst of a serious discussion among family and friends about what one can do to make our world a better place to live in for all,...
Read MoreTrue Review TV – Life Ok’s Captivating New Hope





Amol Palekar recently shared with an associate his amazement at the meticulousness of the makers of Ek Nayi Umeed: Roshni, wherein the veteran director has made a comeback ...
Read MoreDoordarshan Re-Hauls Programming; To Launch 5 New Shows
Independence Day will herald the launch of several new television serials on Doordarshan National with different shows across different genres. The pubcaster has lined up a...
Read MoreTrue Review TV - Extravaganzas Over The Weekend.





The highpoint of June was the finale of India?s Got Talent Season 6 on Colors. An emotional moment on screen, as well as in homes across the country, was when Kolkata-based...
Read MoreTrue Review TV - Oh, The Fickle Viewers!





As Dil Ki Baatein Dil Hi Jaane wraps up in mid-August, one hopes for a dignified end. The show is being unceremoniously guided out because viewers in the interiors don?t id...
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