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Parampara Shows Even Men Can Cook

Conceptualised by BBDO India, the #MenInKitchen campaign for Parampara Expert Masala Mix shows how easy it is to prepare complicated dishes General Mills’ Parampara, ...

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Hollywood

Forest Whitaker Narrates PSA Encouraging Men To Prevent Violence.

The Ad Council and national nonprofit Futures Without Violence launched a national public service campaign called #TeachEarly highlighting the pivotal role that men play in...

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Gender

New Film Prize Created To Promote Better Roles For Women

The New York-based Independent Filmmaker Project and Phosphate Productions have partnered to create a new prize, The Phosphate Prize at IFP, to encourage indie film writers...

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TV

BREAKING NEWS, VARIETY AT PRIME TIME

I recently caught a glimpse of stories which could well be part of Code Red, Savdhaan India and many such shows which highlight violence against children. The Culture Beat ...

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Thought Factory

TECHNOLOGY AND THE MEDIA

“Give me liberty to know, to utter and to argue freely according to conscience, above all liberties”, thundered John Milton in his famous Areopagitica, his essa...

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Top 5

Technology, The New Value Add-On

Just as channels and producers are exploring new content, so too television screens are taking on a new look most of the time. What leaps out of the screen is a barrage of ...

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Festivals

11 highlights of SIFF 2015’s final weekend

On SIFF’s final weekend, highlights include a screening of the once-presumed-lost 1916 silent film “Sherlock Holmes” (starring William Gillette, who playe...

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Top 5

Technology, The New Value Add-On

Just as channels and producers are exploring new content, so too television screens are taking on a new look most of the time. What leaps out of the screen is a barrage of ...

Read More
TV

PERFORMANCES NEED RECOGNITION

If one?s watching a serial minutely, what one can?t overlook are those finely nuanced gestures from an actor. Sure credit does go to the director, and the actor merits it t...

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Trending

Whatsapp: The Next Big Marketing Tool?

A look at how marketers are using WhatsApp as a platform to promote, sell and highlight their products I am working on a cover story on how brands have started including Wh...

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